customer stories
see how we help teams improve their operations and get more done.
WJ Agency is a Canadian marketing powerhouse, enabling clients to grow and prepare for what's next through integrated marketing solutions. With 20+ years in business and a team of over 40 across Canada, WJ Agency delivers diverse marketing services and relies on accurate, real-time tracking to optimize hours against revenue, ensuring profitable operations and efficient resource utilization across its many specialties.
Challenge
WJ Agency faced a complex, outdated reporting system of disconnected tools and spreadsheets, developed over years of legacy operations. This setup resulted in countless hours of manual reporting, amplified by quick-fix solutions over time. Decision-making was hindered by outdated, inaccurate, and fragmented information, holding back the agency's ability to drive business growth efficiently. Rather than hiring additional staff or undertaking a costly system overhaul, WJ Agency needed a flexible solution that could address both immediate reporting challenges and ongoing operational needs.
Solution
Ops Express worked closely with WJ Agency to quickly assess their tech stack, operational workflows, and reporting requirements, identifying automated reporting as a high-impact quick win. Within weeks, we implemented automated solutions that integrated WJ's existing tools without requiring a costly overhaul. The agile, iterative approach delivered immediate value through streamlined reporting while establishing a foundation for future operational improvements. Regular refinements and optimizations ensure the solution continues to evolve with WJ Agency's needs.
Project Timeline
Initial Assessment
Analysis of WJ Agency operations, identifying reporting automation as first priority
Core Implementation
Rapid deployment of automated reporting solution
Process Enhancement
Automating manual processes to reduce data entry time and improve accuracy. Review additional reporting enhancements.
Transformation
Before Ops Express
- Disconnected tools and spreadsheets
- Manual reporting processes
- Resource-intensive data collection
- Delayed visibility into project metrics
- Core team focused on client deliverables
With Ops Express
- Automated data collection from multiple systems
- Real-time consolidated reporting
- Operational expertise on demand
- Data-driven decision making
- Continuous operational improvements
Improvement Roadmap
Reporting Integration
Automated data collection and consolidated reporting from key systems
Data Entry Optimization
Streamlining manual processes and reducing duplicate work
Workflow Enhancement
Further optimization of reporting, operational processes and data flows
Results
- Saved approximately 40 hours per month through initial reporting automation
- Enabled real-time data access for informed decision making
- Implemented core improvements within weeks without costly system overhauls
- Achieved significant improvements with minimal management overhead
- Established foundation for continuous operational improvements
- Gained expert operational support without hiring specialized staff
"Ops Express quickly grasped our reporting needs, tech stack, and business goals to deliver automated reporting solutions that saved us a significant amount of time each week. This has allowed us to focus more on insights and less on manual data tasks. We look forward to continued improvements as we explore even more automation opportunities together."
Stuart Karol
Director of Growth, WJ Agency
"Ops Express saved us substantial time each week by automating key report processes. Darryl quickly assessed our needs, pinpointed high-impact areas, and implemented solutions independently—he made it easy. Using our existing tools and APIs, he built efficient workflows that have made a huge difference. Highly recommend Ops Express for impactful and efficient automation."
Jordan McGill
Managing Director, WJ Agency
ops expressOps Express delivers tailored operational support to SMB's and startups, offering a suite of services from process optimization and automation to strategic consulting. Our subscription-based model provides clients with access to expert resources, specialized skillsets, and comprehensive outsourcing solutions for key business functions, enabling businesses to enhance efficiency, drive growth, and navigate challenges—without the overhead of hiring. Simplify operations, offload headaches and focus on your core business with Ops Express.